Watch out – a recently released study is certain to start a hot new trend in brain fitness. Your clients will clamor for it; you will spend hours trying to figure out how to fit it into the calendar, and may even start trying it yourself.
After all, brain health science is a field where all new findings – no matter how preliminary or even off-the-wall – seem worth checking out. Whether it be injecting the blood of those who are younger to reduce memory loss (which had positive results, albeit in a sample of laboratory mice) or following a new diet fad, we love to think we are living on the brain fitness edge.
So what’s this latest study sure to kick off the newest brain fitness craze? A study out of the Netherlands tested the impact of a revolutionary intervention on dementia risk. The researchers found that after only 2 years, this cutting edge approach could significantly reduce the risk for dementia in individuals at risk for the disease. Remarkable, right?
But wait, there’s more. You may not even have to do that much to take advantage of this new trend – in fact, there is much you already do and program for that supports it. Isn’t that great news?
So what exactly is this revolutionary approach? I’m sure you want to know what everyone seeking the latest ways to stay brain fit will be doing next. Here it is – that exercise, eating well, staying intellectually challenged and socially engaged, among other lifestyle changes, can significantly reduce our chances of developing serious memory loss as we age. The Finnish Geriatric Study to Prevent Cognitive Impairment and Disability, or FINGER Study, testing a multi-modal intervention of lifestyle modifications and cognitive stimulation, found that subjects who participated in the training program had a significantly reduced risk for memory loss after two years.
That’s right. The hot new trend? Brain healthy living.
I’ll bet you’re not surprised to learn that promoting a brain healthy lifestyle is a proven way to improve memory and reduce dementia risk. Yet perhaps you are feeling a bit disappointed.
The truth is it’s a hard thing to “sell” the truth of brain health science – we are drawn to quick fixes, edgy solutions and the latest secret ingredient. Telling our clients to move more, eat smarter, and engage their brains more just doesn’t feel, well, “trendy” enough. Changing the way we lead our lives – let alone convincing someone else to change theirs – is hard work, requiring time and commitment.
Perhaps the failure is ours. Why not promote what we know really works, rather than looking for a new technology to offer or exotic berry to try? As a thought leader in your community, you have the lead in insuring that your message on brain health reflects what really matters. You can make sure that what trends on brain health is what the science shows can make a meaningful difference in the lives of those you serve.
Here at Total Brain Health®, we believe strongly that this new trend is the right path to promoting better brain fitness. We know that the weight of the science consistently and wholly points in the direction of engaging body, mind and spirit for better memory and long-term brain wellness. Our favorite brain craze is not looking for off-the-wall findings, but taking the proven science and creating ways to teach it that are cutting edge. We seek ways to make your work easier through education, training and programming based on our Total Brain Health® Blueprint, an actionable plan that promotes the real science of brain fitness. Whether you share what you read in our newsletters, try tips from our blog, use our new Total Brain Health® Solutions toolkits for programming, or join us as a coach, we’d love your company in promoting this new trend.
So let’s make brain healthy living the latest, greatest thing to try.